Why I spend less time with Google Analytics now

Why I spend less time with Google Analytics now

This costs time and the data is not comparable and inconsistent.

The less time you spend on querying data, changing tools and configuring reports, the more time you have for optimisation and testing.

It is wonderful when the data from the web analysis is available in the CMS. Exactly where the content is created and the conversion takes place.

So it's good to have clever minds like Alexander Kellner in the team. He developed LUX for us and other TYPO3 users. A marketing automation extension for TYPO3.

 

It saves a lot of time and provides deep insights into the website.

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